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"Image" by Douglas Becker |
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Michael Michael stood alone in the middle of the foyer of the Seattle Masonic Hall, people swirling around and past him without interacting with him, a solitary island in the midst of a sea of people. I noticed he was new and that apparently, no one was interested in getting to know him. It made me feel sad. I went over and introduced myself to him and began learning about him. Over the next few weeks and months, I had him over to dinner with my family several times and we even went and worked out together at the gym. I learned about this “good guy” and he had a lot of depth that most people would not expect. Michael shared with me his story about how he entered into the Marines at the age of 30. It was a matter of honor that his mates referred to him as “the Old Man” because they respected the fact that he stayed in there with them even though they were mostly a decade younger than he. He wanted to be a Marine. His father was a Marine. Before the Passover I had broken my toes and at the Passover Service it was Michael who was to wash my feet. He looked me in the eye and said, “I ain’t gonna mess with no broken toes,” whereupon he washed my one foot without the broken toes. I washed his feet. It was during the Days of Unleavened Bread that he showed up in our apartment complex in the parking lot. My wife and I looked at each other in dismay at him on the heavy duty motorcycle he had ridden on. He was all excited about it. He was a sincere believer who was going to take his brother out in the woods and talk to him about his new faith. We didn’t say anything and hoped for the best. It was shortly after this that we learned that he was on his way on his motorcycle to prepare to go out to the woods when he got clipped on his head with the mirror of a semi. It removed the top of his head and he ended up in a coma in the hospital. His face had not been affected so it looked like he was in a peaceful sleep. Each day for nearly 40 days, I would go down to the hospital after work in the afternoon and would sit with him and talk to him because I had heard that those in a coma often heard those talking to him. I would describe the Spring afternoon and the sun shining. At the last, I was not able to get to the hospital and he had changed doctors. He died shortly afterward from the trauma. I believe it was about 40 days. What I did not know is that Michael had shared our friendship with his family: His dad, mom, sisters and brothers. I was the only one from the church in to see him at the hospital. I had talked with his family when they were there and we got to know one another as best strangers could under such circumstances. Because Michael was a Marine as was his father, he was given a funeral with full honors with Marines in dress uniforms giving the gun salute with rifles. Afterward, I prepared an obituary for the Worldwide News. I learned that I had to give it to the minister. It was a paragraph and told part of his story of being in the Marine Corps. It turns out that I gave it to Dennis Luker after services on the Sabbath. He told me that he had met the family and when they told him about me, he said to them, “Oh, he’s so quiet!”. This produced laughter from Michael’s family and they instantly knew that Dennis Luker knew neither Michael nor me. He was attempting to cash in on an opportunity by pretending to be someone and something he wasn’t and got caught at it. Eventually, the obituary made it to the Worldwide News. It was a sentence long. It was a brief sentence at that. Michael _____ died…. That was about it. Name, no rank, no serial number. It was crisply impersonally efficient. During my brief discussion with Dennis Luker, he did something odd: He stroked my stomach as if it were a bowling ball. It was weird and creepy. Very weird and creepy. Very very weird and creepy. I just stood there and allowed him to do it. After all, this was God’s Evangelist of the Worldwide Church of God — the very Work of God. Many of us had been conditioned to be subjected to authority without question — to accept what was truly unacceptable, because the Very God of the Universe would support them even if they were wrong. I vaguely felt as if I had been raped. The important thing here is for the alpha male Corporate Executive to assert his superior dominance over an underling to maintain Corporate Order and insure the proper image for the Corporate Executive in the hierarchy of the Corporate “monkey tree” where all the executives are striving to be “top banana”.
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| The need for symbolic dexterity, particularly the ability to fashion, quickly and readily, appropriate legitimations for what must be done, intensifies as one ascends the corporate ladder. Since the success of large commercial bureaucracies depends to a great extent on the goodwill of the consuming public, ambitious managers recognize that great organizational premiums are placed on the ability to explain expedient action convincingly. Public opinion, of course, constitutes one of the only effective checks on the bureaucratic impulse to translate all moral issues into practical concerns. Managers not only face the highly specific and usually ideological standpoints of one or another “special-interest” group but, even more fearsome, the vague, ill-formed diffuse, highly volatile, and often irrational public opinion that is both the target of special-interest groups and the lifeblood of the news media. Those imbued with the bureaucratic ethos thus make every effort to mold public opinion to allow the continued uninterrupted operation of business. Moreover, since public opinion inevitably affects to some extent managers’ own conceptions of their work and of themselves, public goodwill, even that which managers themselves create, becomes an important part of managers’ own valued self-images. In this sense, both moral issues and social identities become issues of public relations. Dennis Luker had been in the Corporate World before his induction into the Church Corporate and had obviously learned the lesson of being a triumph of image over substance. An examination of his Master’s Thesis yielded a window into this world, confined by the strictures of the lessons of being a Regional Pastor: It was not anything like the Master’s Thesis next to it on the shelf, Dr. C. Paul Meredith’s Satan’s Great Deception, which could be described as having intense spiritual content, but instead dealt with the purely physical aspects of deciding whether or not a visiting minister was to stay in the home of the Regional Pastor or at a motel nearby and making sure that the car was washed before sunset on Friday. People forget the mechanisms driving the engine of the Armstrongist Churches of God are the tactics of modern corporations, not the “Spirit led” assemblies of Christian ministers, disciples and apostles of the distant past: It’s business. Businesses are for the purpose of making a profit. To do this, the end justifies the means — the end being making profit, both in money and membership (used as a tool to sustain the ego of the narcissistic leader(s)). This creates a new virtual world which is nowhere near the one the rank and file live in. Robert Jackall explains:
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